There was an interesting article on SiliconBeat yesterday about Bebo. The website, another in the realm of social networking, is less than a year old, based in San Francisco, and seems to have it’s largest following in the UK. There are two points that we’d like to comment on. The first is about what Michael Birch said about social network websites in Asia. There is an obvious culture clash that isn’t as significant between the North American and European markets, and that is definitely a hurdle. Rather than attempt to be a player in the market, Bebo is going to focus on the UK and US markets.Â? We understand that with a 10 man team, it’s not realistic, which Birch states, but if the team added members 11 and 12 from that region, couldn’t it be tackled? It’s an interesting strategy to ignore about half the Internet population.

The second comment is about people leaving MySpace. Of course people are going to leave MySpace, it’s the nature of the Internet and that generation. MySpace got so much free press and publicity that everyone had to at least check it out, but really, the site isn’t that good. The navigation and customization aren’t smooth, and unless you are really into the music scene or at least to the Entertainment industry, the site isn’t really catering to your specific needs. Social networking is a science, and no one site out there had done it right, and until there’s a site that almost unanimously provides users with the complete package they seek, users will continue to flock to the next big thing.

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