Reality V2.0
When we started out on this venture, to write our own blog about the industry, it was a first step in creating and establishing something of our own. We had alreadyÂ? looked at andÂ? been actively readingÂ? several different blogs, and we went as far as to research about blogging, soliciting sites like Debbie Weil’s for pertinent information. We set out to write this blog about the nerdiest of the nerds - everything that was happening NOW. We’ve been writing for about three months now, and, as was suggested by our initial research, we find ourselves at a fork in the road.
Although we aren’t worried about falling off the map completely, we have realized that the current niche we are trying to fill may not be viable. With industryÂ? heavyweights like Michael Arrington, Om Malik, and The Scobleizer working at the keyboard full time, what can we, a couple of Canucks from the Great White North, really offer in this arena? As a tandem, a generalization of my role would be a middle-man between Rob and the universe (a throwback to my studies in thermodynamics for all you chemists) - communicating between the nerdiest of the nerds and everyone else. Anyone remember Office Space - I’ve got people skills! Maybe this is something we can do with our blog as well.
Since we can’tÂ? join them, we’re going to try and beat them… We will look to post with more regularity, which will be tough given the hobby-like nature of this blog, and our entries will hopefully be more appealing to the general population. Rather than focussing on the specifics, we will try and take a broader lookÂ? at the big picture. In the next week, we hope to have a couple posts we’ve been working on, and from then on, will look to post maybe once or twice a week. To those of you who have enjoyed our efforts to date, we hope you will appreciate and relate toÂ? our future masterpieces even more.