Facebook not so dominant

Last month there were reports about Facebook’s numbers decreasing in September. I didn’t put too much on one month’s decrease, attributing it to the return to school by the typical Facebook user, but there is more buzz this month with Facebook’s numbers seemingly flattening. The traffic did increase from September to October, but October’s numbers are down from August. MySpace, on the other hand, reached an all time high with their traffic in October with 71.9 million unique visitors. I still wouldn’t put too much into these stats alone, but if this trend continues, it might be significant.

MySpace has a very different niche market than Facebook: music vs. college. College users are going to slowly increase their use of Facebook, but they still have to worry about school and homework and midterms et al. The music-based MySpace crowd will experience a similar dip in use, but the market is more diverse and will find it easier to rebound. The battle is anything but over, and the wait is on for November’s numbers, but in my opinion, we need to look at this around February to get be able to extrapolate relevant results.

For more on the topic, see Mashable and GigaOm.

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